--- title: Analyst Relations Agency | theorytwenty7 tech marketing description: Use an analyst relations agency to leverage analyst insight, advisor feedback, and reprints. Meet your Gartner and Forrester analyst relations manager. image: https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Page%20preview/SaaS%20analyst%20relations%20solution%20-1.jpg --- [![theorytwenty7 B2B SaaS Start-uP Marketing Agency](https://theorytwenty7.io/hubfs/Brand%20-%20DO%20NOT%20DELETE/Logos/theorytwenty7-tag-logo.svg "theorytwenty7 B2B SaaS Start-uP Marketing Agency")](https://theorytwenty7.io/?hsLang=en) - [How We Help](https://theorytwenty7.io/solutions) - Go - [Marketing Department](https://theorytwenty7.io/solutions/saas-marketing-team) - [Inbound Marketing](https://theorytwenty7.io/solutions/b2b-saas-inbound-marketing) - [HubSpot](https://theorytwenty7.io/solutions/hubspot-marketing-agency) - [Lead Generation](https://theorytwenty7.io/solutions/saas-lead-generation) - [Reporting and Analytics](https://theorytwenty7.io/solutions/saas-marketing-analytics) - [SEO](https://theorytwenty7.io/solutions/saas-seo-consulting-b2b) - Gro - [Product Launch](https://theorytwenty7.io/solutions/saas-product-launch-marketing) - [Product Marketing](https://theorytwenty7.io/solutions/saas-product-marketing) - [Demand Generation](https://theorytwenty7.io/solutions/saas-demand-generation) - [Paid Ads](https://theorytwenty7.io/solutions/saas-ad) - [Brand Marketing](https://theorytwenty7.io/solutions/saas-branding) - Pro - [Product Led Growth](https://theorytwenty7.io/solutions/plg-marketing-saas) - [Analyst Relations](https://theorytwenty7.io/solutions/analyst-relations-agency) - [Account Based Marketing](https://theorytwenty7.io/solutions/account-based-marketing-agency) - [Affiliate and Partner Marketing](https://theorytwenty7.io/solutions/saas-affiliate-marketing) - [Customer Marketing](https://theorytwenty7.io/solutions/saas-customer-marketing) - Who We Help - [Companies](https://theorytwenty7.io/company) - [Pre-Revenue SaaS](https://theorytwenty7.io/company/saas-pre-revenue) - [SaaS Start-Ups](https://theorytwenty7.io/company/saas-start-up) - [SaaS SMBs](https://theorytwenty7.io/company/saas-smb) - [Roles](https://theorytwenty7.io/role) - [SaaS Founders](https://theorytwenty7.io/role/saas-founders) - [SaaS CEOs](https://theorytwenty7.io/role/saas-ceo) - [SaaS Marketers](https://theorytwenty7.io/role/saas-marketer) - What We Share - [Blogs](https://theorytwenty7.io/blog) - [Templates](https://theorytwenty7.io/resources/templates) - [The Cost Of Marketing](https://theorytwenty7.io/buy/cost-of-saas-start-up-marketing) - [Who We Are](https://theorytwenty7.io/who-we-are) - [Subscribe](https://theorytwenty7.io/newsletter-subscription) - [Take The Quiz](https://theorytwenty7.io/saas-growth-quiz) - [About Us](https://theorytwenty7.io/who-we-are) - [MarTech We Love](https://theorytwenty7.io/who/martech-we-love) - [Our SaaS Partners](https://theorytwenty7.io/who/partners) - [How We Help](https://theorytwenty7.io/solutions) - Go - [Marketing Department](https://theorytwenty7.io/solutions/saas-marketing-team) - [Inbound Marketing](https://theorytwenty7.io/solutions/b2b-saas-inbound-marketing) - [HubSpot](https://theorytwenty7.io/solutions/hubspot-marketing-agency) - [Lead Generation](https://theorytwenty7.io/solutions/saas-lead-generation) - [Reporting and Analytics](https://theorytwenty7.io/solutions/saas-marketing-analytics) - [SEO](https://theorytwenty7.io/solutions/saas-seo-consulting-b2b) - Gro - [Product Launch](https://theorytwenty7.io/solutions/saas-product-launch-marketing) - [Product Marketing](https://theorytwenty7.io/solutions/saas-product-marketing) - [Demand Generation](https://theorytwenty7.io/solutions/saas-demand-generation) - [Paid Ads](https://theorytwenty7.io/solutions/saas-ad) - [Brand Marketing](https://theorytwenty7.io/solutions/saas-branding) - Pro - [Product Led Growth](https://theorytwenty7.io/solutions/plg-marketing-saas) - [Analyst Relations](https://theorytwenty7.io/solutions/analyst-relations-agency) - [Account Based Marketing](https://theorytwenty7.io/solutions/account-based-marketing-agency) - [Affiliate and Partner Marketing](https://theorytwenty7.io/solutions/saas-affiliate-marketing) - [Customer Marketing](https://theorytwenty7.io/solutions/saas-customer-marketing) - Who We Help - [Companies](https://theorytwenty7.io/company) - [Pre-Revenue SaaS](https://theorytwenty7.io/company/saas-pre-revenue) - [SaaS Start-Ups](https://theorytwenty7.io/company/saas-start-up) - [SaaS SMBs](https://theorytwenty7.io/company/saas-smb) - [Roles](https://theorytwenty7.io/role) - [SaaS Founders](https://theorytwenty7.io/role/saas-founders) - [SaaS CEOs](https://theorytwenty7.io/role/saas-ceo) - [SaaS Marketers](https://theorytwenty7.io/role/saas-marketer) - What We Share - [Blogs](https://theorytwenty7.io/blog) - [Templates](https://theorytwenty7.io/resources/templates) - [The Cost Of Marketing](https://theorytwenty7.io/buy/cost-of-saas-start-up-marketing) - [Who We Are](https://theorytwenty7.io/who-we-are) - [Subscribe](https://theorytwenty7.io/newsletter-subscription) - [Take The Quiz](https://theorytwenty7.io/saas-growth-quiz) - [About Us](https://theorytwenty7.io/who-we-are) - [MarTech We Love](https://theorytwenty7.io/who/martech-we-love) - [Our SaaS Partners](https://theorytwenty7.io/who/partners) [Grow with us](https://theorytwenty7.io/buy/pricing?hsLang=en) ###### ANALYST RELATIONS AGENCY SOLUTION # The Analyst Relations Agency To Leverage Insight It’s time to rethink Gartner, Forrester, and IDC. It’s more than a Quadrant or Wave. Let’s help you frame analysts around mission-critical goals, using their insights to support marketing, product, and investor relations – all against a plan built for you. [Build Better Analyst Relationships](https://theorytwenty7.io/discovery?hsLang=en) ## Get Your Analyst Relations Program Right Leveraging research, consulting, and advisory firms is more than jumping on an advisor call. Begin your journey to understanding and leveraging analyst perceptions with theorytwenty. Explore the power of briefings and inquiries, reprints, custom research, and regular interactions with key analysts. ##### The analyst relations solution that... ###### is great for: building a two-way relationship with analysts, furthering your brand’s positioning and place in the market. ###### bundles with: [Product Marketing](https://theorytwenty7.io/solutions/saas-product-marketing?hsLang=en) and [Lead Generation](https://theorytwenty7.io/solutions/saas-lead-generation?hsLang=en). ![Giving internal purpose to analysts](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-83-analyst.svg) ###### We Give Analysts A Purpose We’ll get you thinking about more than Magic Quadrant and Waves. ![Quantify the value of analysts](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-55-empaower-sales.svg) ###### We’ll Quantify Value We build a strategy that measures value against your business goals. ![Introduce analyst feedback](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-84-reduce-bias.svg) ###### We’ll Reduce Internal Bias We’ll factor in analyst’s insights to help shape your product and messaging. ![Building analyst relations](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-52-dedicated.svg) ###### We’re Relationship- Builders We’ll help you create relationships that increase your market credibility. ![AR program manager](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-85-manager.svg) ###### We’re Your Program Manager We coordinate the entire analyst program, so you can focus on what matters. ![Monitoring analyst coverage](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-62-SEO-strategy.svg) ###### We’ll Monitor Coverage We’ll keep you updated on how your analyst coverage changes. ## Experience You Can Trust In An Analyst Relations Manager ![gartner analysts](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/gartner-logo.png?width=300&height=150&name=gartner-logo.png) ![product marketing analysts](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/PMA-logo.png?width=300&height=150&name=PMA-logo.png) ![Gartner quote](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Home/quote.png?width=60&height=38&name=quote.png) By 2026, 70% of stakeholders will shift their focus from trying to influence analysts to seeking insights for enhanced decision making. ![gartner quote on tech analyst relations](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/gartner-white.png?width=200&height=100&name=gartner-white.png) ## What We Do For Analyst Relations Paying for a subscription with Gartner or Forrester is more than having a shiny logo. Being well-regarded by analysts is a great signal of your market penetration. But you need an analyst relations program to achieve that.  We'll create actionable market intelligence from important analyst reports, implement feedback from advisors, and coordinate things analyst relations for you - but you still take the calls! ## 1. ###### Reframe Analyst Relations We’ll help leaders see analysts' real value in achieving their strategic goals. We’ll show how they analysts help marketing campaigns, strengthen sales enablement, shape product roadmaps, and all you get far beyond Magic Quadrants and Waves. ## 2. ###### Firm Selection Not all R&A firms fit your needs. That’s why we help you tier and select the right firms. Mapped to what your buyers care for, your firms will your product category, have relevant expertise, and offer the visibility and influence you’re after. ## 3. ###### An Analyst Relations Strategy We set your analyst relations strategy over three years. From this, we provide a plan, budget, and timeline for engaging with analysts. You’ll have goals, recommended analyst activities, resource planning, and a roadmap and reporting for ongoing analyst success. ## 4. ###### Coverage Mapping We create and maintain a map of your analyst coverage within firms and categories. You’ll know key analysts in your market category, understand their strengths and expertise, and determine the relevant analysts to engage. ## 5. ###### Calendar and Content We’ll produce a calendar of activities, content, and reports you’ll receive. We’ll regularly create tailored briefing documents, executive summaries, and product updates to communicate your value effectively and keep everyone up to date. ## 6. ###### Leveraging Reprints With a reprint subscription budgeted, we’ll use it to offer unmatched value and validation of your product and messaging. We use reprints of analyst reports to showcase recognition, establish thought leadership, and build credibility with your customers and buyers. ![The Drum quote on IT influencers](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Home/quote.png?width=60&height=38&name=quote.png) 34% of businesses use influencers such as IT consultants as a source of information, rising particularly at the enterprise level and amongst IT professionals. ![Drum quote on importance of IT consultants on buying decisions SaaS](https://theorytwenty7.io/hs-fs/hubfs/the-drum-white.png?width=200&height=100&name=the-drum-white.png) ## Tech Analyst Relations Firms While we help you find the right firm, here are some who'll cover your category: ![gartner](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/gartner-logo.png?width=300&height=150&name=gartner-logo.png) ![forrester](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/forrester-logo.png?width=300&height=150&name=forrester-logo.png) ![IDC](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/IDC-logo.png?width=300&height=150&name=IDC-logo.png) ![OMDIA](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/OMDIA-logo.png?width=300&height=150&name=OMDIA-logo.png) ![bersin-by-deloitte](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/bersin-by-deloitte-logo.png?width=300&height=150&name=bersin-by-deloitte-logo.png) ## How Our Analyst Relations Solution Helps Align your analyst investment towards your mission-critical priorities, ensuring that you have a scalable, sustainable approach to analyst relations with the theorytwenty7 solution that: Aligns your investments with your goals Coherently engages firms and demonstrates how they contribute to mission-critical priorities Informs your product roadmap with inquiries that share market trends, customer needs, the competitive landscape, and latent needs to build on Optimizes your budget for analyst relations Builds a close relationship with analysts to help you evaluate and elevate your market position Leverages reprints, insights, research, and webinars to refine your offering, capitalize on market opportunities, and associate your brand with firms ## Results That Roar ![i-nexus-strategy-software](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/i-nexus-strategy-software-logo.png?width=500&height=250&name=i-nexus-strategy-software-logo.png) #### $170k MRR In Four Years For US Strategy Software Vendor - 100% increase in SQLs YoY x4 years - 98% retention rate - 90+ search visibility for niche keywords - 5+ G2 category award wins ![Pluxee_Logo_HR Software](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/pluxee-logo.png?width=500&height=250&name=pluxee-logo.png) #### Establishing UK+I HR and Sales Software Vendor As Thought Leader In Two Categories - 67% decrease in cost per lead - 83% increase in organic traffic YoY - Re-brand of 7 different entities - HubSpot marketing and sales implementation ![AQA data quality software](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/AQA-logo.png?width=500&height=250&name=AQA-logo.png) #### Finding Product-Market-Fit For US and EMEA Data PLG SaaS Solution - Early customer profile market research - PLG implementation - Key account win from market leaders in Cloud Services ![Glide cloud software and connectivity](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/glide-logo.png?width=500&height=250&name=glide-logo.png) #### $340k MRR for Cloud Software and Connectivity Via Inbound Marketing - 133% increase in SQLs YoY - $340k MRR in four years - 71% increase in organic traffic <1 year - Telecom category award wins in 2018 & 2020 ![purpleseven ticketing software](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/purple-seven-logo.png?width=500&height=250&name=purple-seven-logo.png) #### Established Lead Generation For UK and APAC Ticketing Software Vendor - 20% increase in inbound SQLs within a year - Implemented CRM and automation - Lead scoring and positioning development - Content development and MQL nurturing ## Realize The Value of Analysts Today Start seeing real value from R&A firms today by booking a discovery call with theorytwenty7. [Realize Your Value](https://theorytwenty7.io/discovery?hsLang=en) ![James Milsom Analyst Relations SaaS Manager](https://theorytwenty7.io/hs-fs/hubfs/Brand%20-%20DO%20NOT%20DELETE/JM%20TT7TM%20headshot%20rounded.jpg?width=250&height=250&name=JM%20TT7TM%20headshot%20rounded.jpg) ## Analyst Relations Solution FAQs - How do we get started with your analyst relations solution? + - We start with a [discovery call](https://theorytwenty7.io/book-a-discovery?hsLang=en) to help understand your goals, and then look at how analyst relations can be ran alongside other initiatives, such as [lead generation](https://theorytwenty7.io/solutions/saas-lead-generation?hsLang=en) and [product marketing](https://theorytwenty7.io/solutions/saas-product-marketing?hsLang=en). - How long does it take to see results with analyst relations? + - Analyst relations can see results almost immediately – but that is dependent on your goals. That is why we encourage wider thinking than Magic Quadrant and Wave goals. - How much does the analyst relations solution cost alone? + - theorytwenty7 is a subscription service, designed to group complementary [marketing solutions](https://theorytwenty7.io/solutions?hsLang=en). But, individual solutions can be bought or added on. [Book a call for more](https://theorytwenty7.io/meetings/chat-with-james/discovery?hsLang=en). - What internal teams need to be involved with the analyst relations solution? + - Analyst relations crosses sales, customer success, and any function that benefits from market insight. These people will be identified in the planning phase of the strategy. - Does the analyst relations solution include the cost of subscriptions? + - Our analyst relations solution is for the planning, execution, and optimization of an analyst program. The cost of any form of subscription is from your budget. - Can you attend analyst calls? + - No, due to legal restrictions from firms like Gartner and Forrester. However, we will help prepare for calls, and execute the work coming from speaking to analysts and advisors. [![theorytwenty7 B2B SaaS Start-uP Marketing Agency](https://theorytwenty7.io/hubfs/Brand%20-%20DO%20NOT%20DELETE/Logos/theorytwenty7-tag-logo.svg "theorytwenty7 B2B SaaS Start-uP Marketing Agency")](https://theorytwenty7.io/?hsLang=en) 44661 Endicott Dr, Apt. W109 Ashburn, VA 20147 United States [hello@theorytwenty7.io](mailto:hello@theorytwenty7.io) All rights reserved. All trademarks are held by their respective owners.   ![Hubspot - Partner | Fluent XP](https://www.fluentxp.com/assets/imgs/site/content/hubspot/partner-badge.png) ![CIM badge](https://theorytwenty7.io/hs-fs/hubfs/image-removebg-preview-1.png?width=100&height=100&name=image-removebg-preview-1.png)   ###### Go - [Marketing Department](https://theorytwenty7.io/solutions/saas-marketing-team) - [Inbound Marketing](https://theorytwenty7.io/solutions/b2b-saas-inbound-marketing) - [HubSpot](https://theorytwenty7.io/solutions/hubspot-marketing-agency) - [Lead Generation](https://theorytwenty7.io/solutions/saas-lead-generation) - [Reporting and Analytics](https://theorytwenty7.io/solutions/saas-marketing-analytics) - [SEO](https://theorytwenty7.io/solutions/saas-seo-consulting-b2b) ###### Gro - [Product Launch](https://theorytwenty7.io/solutions/saas-product-launch-marketing) - [Product Marketing](https://theorytwenty7.io/solutions/saas-product-marketing) - [Demand Generation](https://theorytwenty7.io/solutions/saas-demand-generation) - [Paid Ads](https://theorytwenty7.io/solutions/saas-ad) - [Brand Marketing](https://theorytwenty7.io/solutions/saas-branding) ###### Pro - [Product Led Growth](https://theorytwenty7.io/solutions/plg-marketing-saas) - [Analyst Relations](https://theorytwenty7.io/solutions/analyst-relations-agency) - [Account Based Marketing](https://theorytwenty7.io/solutions/account-based-marketing-agency) - [Affiliate and Partner Marketing](https://theorytwenty7.io/solutions/saas-affiliate-marketing) - [Customer Marketing](https://theorytwenty7.io/solutions/saas-customer-marketing) ###### Who We Help - [Founders](https://theorytwenty7.io/role/saas-founders) - [CEOs](https://theorytwenty7.io/role/saas-ceo) - [Marketers](https://theorytwenty7.io/role/saas-marketer) - [Pre-Revenue](https://theorytwenty7.io/company/saas-pre-revenue) - [Start-Ups](https://theorytwenty7.io/company/saas-start-up) - [SMBs](https://theorytwenty7.io/company/saas-smb) ###### What We Share - [Blogs](https://theorytwenty7.io/blog) - [Templates](https://theorytwenty7.io/resources/templates) ###### Who We Are - [Join The Newsletter](https://theorytwenty7.io/newsletter-subscription) - [Quiz Your Marketing](https://theorytwenty7.io/saas-growth-quiz) - [About Us](https://theorytwenty7.io/who-we-are) - [MarTech We Love](https://theorytwenty7.io/who/martech-we-love) - [Our Partners](https://theorytwenty7.io/who/partners) [![theorytwenty7 B2B SaaS Start-uP Marketing Agency](https://theorytwenty7.io/hubfs/Brand%20-%20DO%20NOT%20DELETE/Logos/theorytwenty7-tag-logo.svg "theorytwenty7 B2B SaaS Start-uP Marketing Agency")](https://theorytwenty7.io/?hsLang=en) 44661 Endicott Dr, Apt. W109 Ashburn, VA 20147 United States [hello@theorytwenty7.io](mailto:hello@theorytwenty7.io) All rights reserved. All trademarks are held by their respective owners.   ![Hubspot - Partner | Fluent XP](https://www.fluentxp.com/assets/imgs/site/content/hubspot/partner-badge.png) ![CIM badge](https://theorytwenty7.io/hs-fs/hubfs/image-removebg-preview-1.png?width=100&height=100&name=image-removebg-preview-1.png)   ##### Go ![right-arrow](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Blog/arrow.png?width=26&height=26&name=arrow.png) - [Marketing Department](https://theorytwenty7.io/solutions/saas-marketing-team) - [Inbound Marketing](https://theorytwenty7.io/solutions/b2b-saas-inbound-marketing) - [HubSpot](https://theorytwenty7.io/solutions/hubspot-marketing-agency) - [Lead Generation](https://theorytwenty7.io/solutions/saas-lead-generation) - [Reporting and Analytics](https://theorytwenty7.io/solutions/saas-marketing-analytics) - [SEO](https://theorytwenty7.io/solutions/saas-seo-consulting-b2b) ##### Gro ![right-arrow](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Blog/arrow.png?width=26&height=26&name=arrow.png) - [Product Launch](https://theorytwenty7.io/solutions/saas-product-launch-marketing) - [Product Marketing](https://theorytwenty7.io/solutions/saas-product-marketing) - [Demand Generation](https://theorytwenty7.io/solutions/saas-demand-generation) - [Paid Ads](https://theorytwenty7.io/solutions/saas-ad) - [Brand Marketing](https://theorytwenty7.io/solutions/saas-branding) ##### Pro ![right-arrow](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Blog/arrow.png?width=26&height=26&name=arrow.png) - [Product Led Growth](https://theorytwenty7.io/solutions/plg-marketing-saas) - [Analyst Relations](https://theorytwenty7.io/solutions/analyst-relations-agency) - [Account Based Marketing](https://theorytwenty7.io/solutions/account-based-marketing-agency) - [Affiliate and Partner Marketing](https://theorytwenty7.io/solutions/saas-affiliate-marketing) - [Customer Marketing](https://theorytwenty7.io/solutions/saas-customer-marketing) ##### Who We Help ![right-arrow](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Blog/arrow.png?width=26&height=26&name=arrow.png) - [Founders](https://theorytwenty7.io/role/saas-founders) - [CEOs](https://theorytwenty7.io/role/saas-ceo) - [Marketers](https://theorytwenty7.io/role/saas-marketer) - [Pre-Revenue](https://theorytwenty7.io/company/saas-pre-revenue) - [Start-Ups](https://theorytwenty7.io/company/saas-start-up) - [SMBs](https://theorytwenty7.io/company/saas-smb) ##### What We Share ![right-arrow](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Blog/arrow.png?width=26&height=26&name=arrow.png) - [Blogs](https://theorytwenty7.io/blog) - [Templates](https://theorytwenty7.io/resources/templates) ##### Who We Are ![right-arrow](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Blog/arrow.png?width=26&height=26&name=arrow.png) - [Join The Newsletter](https://theorytwenty7.io/newsletter-subscription) - [Quiz Your Marketing](https://theorytwenty7.io/saas-growth-quiz) - [About Us](https://theorytwenty7.io/who-we-are) - [MarTech We Love](https://theorytwenty7.io/who/martech-we-love) - [Our Partners](https://theorytwenty7.io/who/partners) - [Privacy](https://theorytwenty7.io/privacy-policy) - [Cookies](https://theorytwenty7.io/cookies) Copyright 2026 theorytwenty7 tech marketing - - - - - - ```json { "@context" : "https://schema.org", "@type" : "BreadcrumbList", "itemListElement" : [ { "@type" : "ListItem", "item" : "https://theorytwenty7.io", "name" : "Home", "position" : 1 }, { "@type" : "ListItem", "item" : "https://theorytwenty7.io/solutions", "name" : "Solutions", "position" : 2 }, { "@type" : "ListItem", "item" : "https://theorytwenty7.io/solutions/analyst-relations-agency", "name" : "Analysts", "position" : 3 } ] } ``` ```json { "@context" : "https://schema.org", "@type" : "FAQPage", "mainEntity" : [ { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "We start with a discovery call to help understand your goals, and then look at how analyst relations can be ran alongside other initiatives, such as lead generation and product marketing." }, "name" : "How do we get started with your analyst relations solution?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Analyst relations can see results almost immediately – but that is dependent on your goals. That is why we encourage wider thinking than Magic Quadrant and Wave goals." }, "name" : "How long does it take to see results with analyst relations?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "theorytwenty7 is a subscription service, designed to group complementary marketing solutions. But, individual solutions can be bought or added on. Book a call for more." }, "name" : "How much does the analyst relations solution cost alone?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Analyst relations crosses sales, customer success, and any function that benefits from market insight. These people will be identified in the planning phase of the strategy." }, "name" : "What internal teams need to be involved with the analyst relations solution?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Our analyst relations solution is for the planning, execution, and optimization of an analyst program. The cost of any form of subscription is from your budget." }, "name" : "Does the analyst relations solution include the cost of subscriptions?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "No, due to legal restrictions from firms like Gartner and Forrester. However, we will help prepare for calls, and execute the work coming from speaking to analysts and advisors." }, "name" : "Can you attend analyst calls?" } ] } ```