--- title: SaaS SEO Consulting | B2B SaaS SEO | theorytwenty7 tech marketing description: Go beyond SaaS SEO consulting with theorytwenty7's hands on B2B SEO support designed to drive high-quality traffic to your website. Get found today. image: https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Page%20preview/SaaS%20SEO%20solution%201200x630.jpg --- [![theorytwenty7 B2B SaaS Start-uP Marketing Agency](https://theorytwenty7.io/hubfs/Brand%20-%20DO%20NOT%20DELETE/Logos/theorytwenty7-tag-logo.svg "theorytwenty7 B2B SaaS Start-uP Marketing Agency")](https://theorytwenty7.io/?hsLang=en) - [How We Help](https://theorytwenty7.io/solutions) - Go - [Marketing Department](https://theorytwenty7.io/solutions/saas-marketing-team) - [Inbound Marketing](https://theorytwenty7.io/solutions/b2b-saas-inbound-marketing) - [HubSpot](https://theorytwenty7.io/solutions/hubspot-marketing-agency) - [Lead Generation](https://theorytwenty7.io/solutions/saas-lead-generation) - [Reporting and Analytics](https://theorytwenty7.io/solutions/saas-marketing-analytics) - [SEO](https://theorytwenty7.io/solutions/saas-seo-consulting-b2b) - Gro - [Product Launch](https://theorytwenty7.io/solutions/saas-product-launch-marketing) - [Product Marketing](https://theorytwenty7.io/solutions/saas-product-marketing) - [Demand Generation](https://theorytwenty7.io/solutions/saas-demand-generation) - [Paid Ads](https://theorytwenty7.io/solutions/saas-ad) - [Brand Marketing](https://theorytwenty7.io/solutions/saas-branding) - Pro - [Product Led Growth](https://theorytwenty7.io/solutions/plg-marketing-saas) - [Analyst Relations](https://theorytwenty7.io/solutions/analyst-relations-agency) - [Account Based Marketing](https://theorytwenty7.io/solutions/account-based-marketing-agency) - [Affiliate and Partner Marketing](https://theorytwenty7.io/solutions/saas-affiliate-marketing) - [Customer Marketing](https://theorytwenty7.io/solutions/saas-customer-marketing) - Who We Help - [Companies](https://theorytwenty7.io/company) - [Pre-Revenue SaaS](https://theorytwenty7.io/company/saas-pre-revenue) - [SaaS Start-Ups](https://theorytwenty7.io/company/saas-start-up) - [SaaS SMBs](https://theorytwenty7.io/company/saas-smb) - [Roles](https://theorytwenty7.io/role) - [SaaS Founders](https://theorytwenty7.io/role/saas-founders) - [SaaS CEOs](https://theorytwenty7.io/role/saas-ceo) - [SaaS Marketers](https://theorytwenty7.io/role/saas-marketer) - What We Share - [Blogs](https://theorytwenty7.io/blog) - [Templates](https://theorytwenty7.io/resources/templates) - [The Cost Of Marketing](https://theorytwenty7.io/buy/cost-of-saas-start-up-marketing) - [Who We Are](https://theorytwenty7.io/who-we-are) - [Subscribe](https://theorytwenty7.io/newsletter-subscription) - [Take The Quiz](https://theorytwenty7.io/saas-growth-quiz) - [About Us](https://theorytwenty7.io/who-we-are) - [MarTech We Love](https://theorytwenty7.io/who/martech-we-love) - [Our SaaS Partners](https://theorytwenty7.io/who/partners) - [How We Help](https://theorytwenty7.io/solutions) - Go - [Marketing Department](https://theorytwenty7.io/solutions/saas-marketing-team) - [Inbound Marketing](https://theorytwenty7.io/solutions/b2b-saas-inbound-marketing) - [HubSpot](https://theorytwenty7.io/solutions/hubspot-marketing-agency) - [Lead Generation](https://theorytwenty7.io/solutions/saas-lead-generation) - [Reporting and Analytics](https://theorytwenty7.io/solutions/saas-marketing-analytics) - [SEO](https://theorytwenty7.io/solutions/saas-seo-consulting-b2b) - Gro - [Product Launch](https://theorytwenty7.io/solutions/saas-product-launch-marketing) - [Product Marketing](https://theorytwenty7.io/solutions/saas-product-marketing) - [Demand Generation](https://theorytwenty7.io/solutions/saas-demand-generation) - [Paid Ads](https://theorytwenty7.io/solutions/saas-ad) - [Brand Marketing](https://theorytwenty7.io/solutions/saas-branding) - Pro - [Product Led Growth](https://theorytwenty7.io/solutions/plg-marketing-saas) - [Analyst Relations](https://theorytwenty7.io/solutions/analyst-relations-agency) - [Account Based Marketing](https://theorytwenty7.io/solutions/account-based-marketing-agency) - [Affiliate and Partner Marketing](https://theorytwenty7.io/solutions/saas-affiliate-marketing) - [Customer Marketing](https://theorytwenty7.io/solutions/saas-customer-marketing) - Who We Help - [Companies](https://theorytwenty7.io/company) - [Pre-Revenue SaaS](https://theorytwenty7.io/company/saas-pre-revenue) - [SaaS Start-Ups](https://theorytwenty7.io/company/saas-start-up) - [SaaS SMBs](https://theorytwenty7.io/company/saas-smb) - [Roles](https://theorytwenty7.io/role) - [SaaS Founders](https://theorytwenty7.io/role/saas-founders) - [SaaS CEOs](https://theorytwenty7.io/role/saas-ceo) - [SaaS Marketers](https://theorytwenty7.io/role/saas-marketer) - What We Share - [Blogs](https://theorytwenty7.io/blog) - [Templates](https://theorytwenty7.io/resources/templates) - [The Cost Of Marketing](https://theorytwenty7.io/buy/cost-of-saas-start-up-marketing) - [Who We Are](https://theorytwenty7.io/who-we-are) - [Subscribe](https://theorytwenty7.io/newsletter-subscription) - [Take The Quiz](https://theorytwenty7.io/saas-growth-quiz) - [About Us](https://theorytwenty7.io/who-we-are) - [MarTech We Love](https://theorytwenty7.io/who/martech-we-love) - [Our SaaS Partners](https://theorytwenty7.io/who/partners) [Grow with us](https://theorytwenty7.io/buy/pricing?hsLang=en) ###### B2B SAAS SEO SOLUTION # Choose The Right SaaS SEO Agency 500,000 websites launched and 3.5 billion searches happened today. AI content's misleading buyers. Choosing the right SaaS SEO agency **really** matters. It's time to get discovered. [Get Discovered](https://theorytwenty7.io/discovery?hsLang=en) ## More Than SaaS SEO Consulting SaaS SEO isn't consulting in isolation from your go-to-market. You need the right SaaS SEO agency. theorytwenty7 is consultative with SaaS search engine marketing, placing a premium on connecting digital marketing with other marketing channels and strategies that feed your funnel. Our services go beyond the typical SaaS SEO consultancy or agency. With hands-on experience in best practices with Google, technical SEO, and link building, we maximize visibility, leading you to a path of repeatable traffic. ##### The B2B SaaS SEO solution that... ###### is great for: sustainably growing organic traffic to your site via Google to land contacts in your marketing funnel. ###### bundles with: [Product Marketing](https://theorytwenty7.io/solutions/saas-product-marketing?hsLang=en) and [Demand Generation](https://theorytwenty7.io/solutions/saas-demand-generation?hsLang=en) solutions. ![SEO Agency Strategy](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-62-SEO-strategy.svg) ###### We’re More Than An SEO Agency We build an SEO strategy on the keywords and content that feed MRR growth. ![10 years experience in B2B SaaS SEO](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-30-experience.svg) ###### We’re SaaS Experienced We use 10+ years of SaaS SEO experience to make improvements continuously. ![No SEO jargon](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-63-no-jargon.svg) ###### We’re Not Jargon-y We tell you what we’re doing, why we’re doing it, and what happens. No SEO jargon. ![SEO authority for SaaS](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-64-build-authority.svg) ###### We Build Authority We build targeted links that increase your authority and visibility in Google results. ![We optimize for search engines](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-65-optimize.svg) ###### We Optimize We focus on making your site as healthy as possible with on-page technical SEO. ![Tracking and acting on SEO analytics](https://theorytwenty7.io/hubfs/Theorytwenty7_2024/Images/Icons/icon-66-track-act.svg) ###### We Track And Act We review your SEO daily so you can focus on growing your product. ## Experience You Can Trust For SaaS SEO ![SEO Marketing Qualifications ](https://theorytwenty7.io/hs-fs/hubfs/4-CIM-HS-SEM-PMA.png?width=2000&height=794&name=4-CIM-HS-SEM-PMA.png) ![search engine conversion CRO certificate semrush](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-semrush-academy-search.jpg?width=852&height=600&name=certificate-semrush-academy-search.jpg) ![on-page and technical seo certificate semrush](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-semrush-academy-navigating-onpage.jpg?width=852&height=600&name=certificate-semrush-academy-navigating-onpage.jpg) ![digital pr certificate semrush](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-semrush-academy-digital.jpg?width=852&height=600&name=certificate-semrush-academy-digital.jpg) ![search engine lead generation certificate semrush](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-semrush-academy-lead-gen.jpg?width=852&height=600&name=certificate-semrush-academy-lead-gen.jpg) ![link building certificate semrush](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-semrush-academy-effective-PR.jpg?width=852&height=600&name=certificate-semrush-academy-effective-PR.jpg) ![GA4 for seo certificate semrush](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-semrush-academy-GA4-for-SEO.jpg?width=852&height=600&name=certificate-semrush-academy-GA4-for-SEO.jpg) ![seo competitor analysis certificate semrush ](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-semrush-academy-competitor-analysis.jpg?width=852&height=600&name=certificate-semrush-academy-competitor-analysis.jpg) ![advanced competitive research using keywords certificate semrush](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-semrush-academy-competitive-research.jpg?width=852&height=600&name=certificate-semrush-academy-competitive-research.jpg) ![technical seo site audit certificate semrush](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-semrush-academy-site-audit.jpg?width=852&height=600&name=certificate-semrush-academy-site-audit.jpg) ![Inbound certified hubspot badge certificate](https://theorytwenty7.io/hs-fs/hubfs/Inbound%20certified%20hubspot%20badge%20certificate.png?width=852&height=600&name=Inbound%20certified%20hubspot%20badge%20certificate.png) ![SEO II Certificate HubSpot 2023](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-HS-academy-hubspot-SEO-II.jpg?width=852&height=600&name=certificate-HS-academy-hubspot-SEO-II.jpg) ![certificate SEO ABM demandbase](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/Certificates/certificate-demandbase.jpg?width=852&height=600&name=certificate-demandbase.jpg) ![Google SEO quote](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Home/quote.png?width=60&height=38&name=quote.png) 96% of B2B buyers look for content backed by thought leaders, reflecting the importance of research and authority in converting leads. ![Google quote on b2b saas buyers using search engines for content](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/google-white.png?width=200&height=100&name=google-white.png) ## What Our SEO Solution Does Search engines are a key marketing growth channel. So, when you shortlist SaaS SEO agencies, make sure their support is end-to-end.  theorytwenty7 sets your strategy and uses processes & best practices to drive visitors to your most important marketing collateral—your site. ## 1. ###### Website Review We review your website, finding design, messaging, UX, and conversion opportunities so your site's performance is spot on. The better your site, the more likely you’ll convert visitors into MRR. ## 2. ###### SEO, CTA, And Content Audit We audit your SEO, call-to-action (CTA) effectiveness, and content quality. With incremental changes, your site will be easier to find, conversions will increase, and content will hit the mark. ## 3. ###### Keyword, Link Building, And CTA Planning And Execution We build your SEO strategy for content, link building, and on-page SEO. We roadmap optimizations sprints, ensuring changes that naturally evolve the site and avoid mass updates that Google dislikes. ## 4. ###### Technical SEO Recommendations We address technical SEO issues that are hurting your site's performance. From mobile responsiveness to missing pages, we get the site crawled and indexed. ## 5. ###### Optimization Tech Stack Recommendations We recommend the [tools and tech](https://theorytwenty7.io/who/martech-we-love?hsLang=en) to streamline your SEO. Whether SEO analytics, keyword research tools, or content management systems, we guide you in selecting the best tech stack to support your growth. ## 6. ###### Keyword Tracking We implement a system to monitor keyword rankings, track organic traffic sources, and analyze keyword performance over time. With this keyword data, we make the right tweaks to your SEO strategy. ## 7. ###### On-Page Recommendation And Copywriting Support We can guide or complete the optimization of meta data and content. We improve keyword relevance and engage your audience through effective copywriting, driving higher search engine rankings and user conversions. ![Gartner quote on search engine marketing](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Home/quote.png?width=60&height=38&name=quote.png) By 2025, 80% of B2B sales interactions will occur via digital channels making SEO a critical part of marketing. ![gartner quote on b2b SEO being a critical to marketing](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/gartner-white.png?width=200&height=100&name=gartner-white.png) ## The SEO Stack You Need Here’s what we recommend for SaaS SEO analysis: ![optimizely conversion optimization seo software](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/optimizely-logo.png?width=500&height=250&name=optimizely-logo.png) ![hubspot for SEO](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/hubspot-logo.png?width=500&height=250&name=hubspot-logo.png) ![lumar for SEO](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/lumar-logo.png?width=500&height=250&name=lumar-logo.png) ![google-search SEO tracking and indexing](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/google-search-console-logo.png?width=500&height=250&name=google-search-console-logo.png) ![hotjar for on-page optimization seo](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/hotjar-logo.png?width=500&height=250&name=hotjar-logo.png) ![clarity for SEO](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/clarity-logo.png?width=500&height=250&name=clarity-logo.png) ![ubersuggest neil patel for keyword research seo](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/ubersuggest-logo.png?width=500&height=250&name=ubersuggest-logo.png) ![semrush for keyword research](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/semrush-logo.png?width=500&height=250&name=semrush-logo.png) ## How Our SEO Solution Helps Increase your visibility, brand authority, and create a consistent flow of prospects coming into your pipe that helps you drive more free traffic to your site with the theorytwenty7 solution that: Splits organic and paid traffic 50:50 to free up budget for other activities Enhances your authority and visibility in search engine result pages (SERPs) Gets you in front of your ideal buyers Builds your credibility as a go-to resource Improves user experience throughout your site Increases conversions for more downloads, demos, and sign-ups Lowers bounce rates, increase pages per session and create a seamless, buyer-centric journey ## Results That Roar ![i-nexus-strategy-software](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/i-nexus-strategy-software-logo.png?width=500&height=250&name=i-nexus-strategy-software-logo.png) #### $170k MRR In Four Years For US Strategy Software Vendor - 100% increase in SQLs YoY x4 years - 98% retention rate - 90+ search visibility for niche keywords - 5+ G2 category award wins ![Pluxee_Logo_HR Software](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/pluxee-logo.png?width=500&height=250&name=pluxee-logo.png) #### Establishing UK+I HR and Sales Software Vendor As Thought Leader In Two Categories - 67% decrease in cost per lead - 83% increase in organic traffic YoY - Re-brand of 7 different entities - HubSpot marketing and sales implementation ![AQA data quality software](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/AQA-logo.png?width=500&height=250&name=AQA-logo.png) #### Finding Product-Market-Fit For US and EMEA Data PLG SaaS Solution - Early customer profile market research - PLG implementation - Key account win from market leaders in Cloud Services ![Glide cloud software and connectivity](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/glide-logo.png?width=500&height=250&name=glide-logo.png) #### $340k MRR for Cloud Software and Connectivity Via Inbound Marketing - 133% increase in SQLs YoY - $340k MRR in four years - 71% increase in organic traffic <1 year - Telecom category award wins in 2018 & 2020 ![purpleseven ticketing software](https://theorytwenty7.io/hs-fs/hubfs/Theorytwenty7_2024/Images/Sharpened%20Images/purple-seven-logo.png?width=500&height=250&name=purple-seven-logo.png) #### Established Lead Generation For UK and APAC Ticketing Software Vendor - 20% increase in inbound SQLs within a year - Implemented CRM and automation - Lead scoring and positioning development - Content development and MQL nurturing ## Let's Make Your Website Easy To Find We'll help define and implement your SaaS SEO strategy - it just takes booking a discovery call with theorytwenty7 today. [Get Discovered](https://theorytwenty7.io/discovery?hsLang=en) ![James Milsom B2B SEO SaaS Consultant](https://theorytwenty7.io/hs-fs/hubfs/Brand%20-%20DO%20NOT%20DELETE/JM%20TT7TM%20headshot%20rounded.jpg?width=250&height=250&name=JM%20TT7TM%20headshot%20rounded.jpg) ## SEO Marketing Solution FAQs - How do we get started with your SEO marketing solution? + - We start with a [discovery call](https://theorytwenty7.io/book-a-discovery?hsLang=en) to help understand your goals, and then look at how SEO can be ran alongside other initiatives, such as [product marketing](https://theorytwenty7.io/solutions/saas-product-marketing?hsLang=en) and [demand generation](https://theorytwenty7.io/solutions/saas-demand-generation?hsLang=en). - How long does it take to see results with SEO marketing? + - SEO is a long-term play. Results, namely increased rankings, click through, and traffic can take 3+ months to show. Couple this with [HubSpot](https://theorytwenty7.io/solutions/hubspot-marketing-agency?hsLang=en) and [lead generation](https://theorytwenty7.io/solutions/saas-lead-generation?hsLang=en) and you can drive more MQLs and SQLs for increased MRR through SEO. - How much does the SEO marketing solution cost alone? + - theorytwenty7 is a subscription service, designed to group complementary [marketing solutions](https://theorytwenty7.io/solutions?hsLang=en). But, individual solutions can be bought or added on. [Book a call for more](https://theorytwenty7.io/meetings/chat-with-james/discovery?hsLang=en). - What internal teams need to be involved with the SEO marketing solution? + - SEO requires sales, customer success, and product - any function that benefits from market insight. These people will be identified in the planning phase of the strategy. - Do you design the website? + - No, but we can work with your internal design and development teams, or [a trusted theorytwenty7 partner](https://fogartypatchett.co.uk/) to help bring your new site to life. - Does the SEO marketing solution include the cost of subscriptions? + - Our SEO marketing solution is for the planning, execution, and optimization of SEO. The cost of any form of subscription, such as Semrush or A/B testing like Optimizely is from your budget. [![theorytwenty7 B2B SaaS Start-uP Marketing Agency](https://theorytwenty7.io/hubfs/Brand%20-%20DO%20NOT%20DELETE/Logos/theorytwenty7-tag-logo.svg "theorytwenty7 B2B SaaS Start-uP Marketing Agency")](https://theorytwenty7.io/?hsLang=en) 44661 Endicott Dr, Apt. W109 Ashburn, VA 20147 United States [hello@theorytwenty7.io](mailto:hello@theorytwenty7.io) All rights reserved. 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Results, namely increased rankings, click through, and traffic can take 3+ months to show. Couple this with HubSpot and Lead Generation and you can drive more MQLs and SQLs for increased MRR through SEO." }, "name" : "How long does it take to see results with SEO marketing?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "theorytwenty7 is a subscription service, designed to group complimentary marketing solutions. But, individual solutions can be bought or added on. Book a call for more." }, "name" : "How much does the SEO marketing solution cost alone?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "SEO requires sales, customer success, and product - any function that benefits from market insight. 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